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Brand Collaborations

Industry Nine

From the paceline to the backcountry, Industry Nine has you covered. Ranging from wind tunnel tested aero carbon wheels to their off-road inspired TRA lineup, expand the map with Industry Nine’s most in depth lineup of dropbar wheels to date.  




Newground athlete, Neko Mulally, proves how good the North Carolina dirt is. 


Troy Lee Designs

Troy Lee Designs shot their Sprint Collection with TLD athlete, Luca Shaw. 

Cognative MTB

 The local mountain bike apparel company shot their Cool Weather Tech 2.0 MTB gloves at Ride Kanuga. 


Kenda Tires have been a household name in the mountain bike industry. Their sponsored athlete, Neko Mulally, spent several days testing their prototype tires.